Clay Integration

Clay is a data enrichment and outreach platform for sales teams. It uses AI to research prospects, enrich contact data, and generate personalized messaging at scale.

Clay supports custom AI model access through API key configuration.

Prerequisites

An LLM API account with an API key
Clay installed or accessible

Setup

Get Your LLM API Key

Log in to your LLM API dashboard
Click Create Key to Start
Copy your new API key immediately — it will only be shown once
Store the key securely (e.g., in a password manager or .env file)

LLM API is an OpenAI-compatible gateway that gives you access to dozens of AI models through a single API key and endpoint.

Configure LLM API in Clay

Log in to Clay at clay.com.
Navigate to Settings → Integrations → AI Models.
Select "OpenAI" or "Custom" and configure:
Enter:
- API Key: paste the key you copied from app.llmapi.ai/api-keys
- Base URL: https://api.llmapi.ai/v1
Click "Save".

Test the Integration

Verify that Clay can successfully communicate with LLM API by sending a test request. All requests will now be routed through LLM API.

Clay's AI enrichment steps can use powerful LLM API models for more accurate prospect research.

Benefits of Using LLM API with Clay

Multi-Provider Access: Use models from OpenAI, Anthropic, Google, and more through a single API
Cost Control: Track and limit your AI spending with detailed usage analytics
Unified Billing: One account for all providers instead of managing multiple API keys
Caching: Reduce costs with response caching for repeated requests

View all available models on the models page.